William Hill



Our rating

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  • 80+ in gambling
  • Excellent promotional offers
  • Other gaming sites/rooms
  • 35+ payment methods
  • Native mobile apps
  • No US customers
  • Confusing game organisation
150% up to £150 for a deposit of £10-£499
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More Information

Name William Hill
Website URL ca.williamhillcasino.com
Location WorldWide
Support Options £10-£499, get a 150% match deposit up to £150, £500-£999, get a match deposit up to £350, £1,000-£2,999, get up to £500, £3,000+, get up to £1,000


William Hill, Are They Worth It?

Is William Hill a legitimate establishment? You don’t have to look very far to get your answer. After all, you just can’t argue with nearly a century of gambling history. From mail-in bets to brick and mortar casinos and finally the online superstar, William Hill has been in the business of gambling since before most of us were born!

William Hill’s franchise branches out to more than just casino games and includes exciting additions like sports booking, poker rooms, and bingo halls. With all their options, hundreds of interesting, unique, and exciting casino games to choose from, and several unusual promotional offers on the table, William Hill certainly looks like a terrific online casino. Let’s see how they fared in this review process.

Welcome Bonus

William Hill has a complex welcome bonus structure that depends on how much you plan on depositing for your first time at their casino. Obviously, the more you deposit, the greater the bonus you receive. Here is a breakdown of what you’ll get when you deposit:

  • £10-£499, get a 150% match deposit up to £150
  • £500-£999, get a match deposit up to £350
  • £1,000-£2,999, get up to £500
  • £3,000+, get up to £1,000

Each bonus applies to your first deposit only, and each one comes with 50 free spins.

  • Free spins earnings are subject to a 40x wager requirement
  • There’s a 30x wager requirement on the deposit and bonus
  • Players must opt into the bonus by clicking claim bonus and accepting the offer
  • Slots and scratch cards contribute 100% to the requirements. Other games contribute anywhere between 0-25%.

Honestly, this is not a very impressive offer especially considering the massive corporation that William Hill is. The wager requirements are stiff in both the amounts and the method, and the amounts awarded aren’t astronomical. We’d like to see a more user-friendly welcome bonus for new players.

Games & Software

No surprise here, William Hill has one of the most varied and exhaustive list of casino games on the market. They cover the spectrum from classic table and card games like blackjack, roulette, craps, poker, and keno to more updated options like video slots, progressive jackpots, video poker, and more. What’s really exciting about William Hill’s selection is the variety of one-of-a-kind gaming titles that you won’t find anywhere else.

Obviously, the slots section is the largest and contains many popular titles that punters are playing right now like Age of the Gods, the Incredible Hulk, and Halloween Fortunes. Some of the most exciting progressive slots that they offer include Jackpot Giant and Monty Python’s Spamalot.

William Hill takes a multi-software developer approach to their casinos, so you know you’re getting a lot when you sign up. Some of these include Microgaming, NetEnt, Blueprint Gaming, Novomatic, and even their own in-house developments. We like this mix because it ensures that gamers are served up a delectable buffet of different types of games in every category and of every flavour.

William Hill has the largest selection of live dealer games we’ve seen anywhere else. With over 20 titles to choose from, you’ll find all the regular live dealer tables along with new ones with interesting twists like Macau Squeeze Baccarat.

In addition to the standard casino, which houses all of their online casino games, William Hill offers two other casino experiences. One is called Vegas casino, and the other is Macau casino. Each one is filled with casino games that particularly relate to that theme. So the Macau casino, for example, has loads of Asian-inspired games including Dragon Dance and Macau roulette. Oh, and they even have Asian dealers manning the live tables. It’s a cute twist and particularly enjoyable if you love Vegas or Asian-themed games.

Games are organised in neat, easy to use tabs across the main homepage screen. One thing we’d like to see is a search function, but games are categorised fairly well, it’s not really necessary.

William Hill’s casino is available in both instant play or downloaded versions and has a native app (more on that below).

William Hill Mobile Casino

William Hill has a native mobile app for both their iOS and Android clientele. The app works on smartphones and tablets and is easy to access by just scanning the QR code on their website. The number of games is nowhere near as impressive as their desktop version, but there are still quite a few popular titles to choose from.

Alternatively, gamers can visit the mobile casino from their mobile browser and get the full variety of games right on their device.


William Hill has amazing promotions. Some of them are one-time offers while others are evergreen, so you should check with their promotional section frequently to be on top of the latest offers. Here are some of the bonus deals you can take advantage of at William Hill today:

  • 2nd deposit bonus of 60% up to £500
  • 20% up to £100 deposit bonus each month for the first year
  • Refer a friend bonus is a fun and easy way to make money. Simply tell your friends about William Hill, get them to sign up, and you earn a £50 commission. 15% playthrough requirement applies.
  • Live roulette promotion offering up to £10,000 every week.
  • 777 bonus awards lucky players 20x their wager if they land three 7’s.
  • VIP program with generous offerings based on a points system.
  • Preferred payment method bonus offers players 10-15% more when they deposit with specified methods
  • Additionally, William Hill runs various promotions for their other branches such as sports promotions.

Customer Support

William Hill customer support can be reached via:

There are mixed reports about how responsive the support staff is.


William Hill makes banking a breeze, offering more than 35 different payment methods to choose from including the most globally accepted options as well as more niche, local payment solutions. The casino operates in GBP but accepts many other currencies including USD, CAD, and EUR. Deposits are instant, while withdrawals can take anywhere from 4-7 business days depending on the payment method. What’s nice about William Hill is that they charge no fees and have no withdrawal limits, something unusual for gambling sites.

Another wonderful aspect of William Hill banking is the preferred payment method bonus. Members can get up to 15% more on their deposits when the pay with these methods: 10%: Major credit/debit cards like MasterCard, Visa, Diners Club, Maestro, and Visa Electron, Entropay, Visa Qiwi Wallet,
All other payment methods accrue a 15% payment bonus including PayPal, Instadebit, Skrill, and more.


William Hill is not just a giant in the world of online casinos, but it’s also a tremendous portal for many other gaming activities such as their Vegas casino, Macau casino, and their eSports betting for added excitement. The site is available in over 20 languages, making it internationally accepted. William Hill is also publicly traded on the stock exchange, licensed by the Gibraltar Gaming Commission and UK Gambling Commission, and regulated. William Hill has proven itself to be reliable, honest, and fair to its players. Add to that the outstanding selection of games, bonuses, and features, and there’s just no going wrong with this online casino. Get all you can out of your gaming experience with a dependable casino like William Hill, today.